Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07970
VM0007970Silvermember7970@example.test · +601110007970 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,271
Current loyalty balance
Lifetime Spend
RM 1,589
Across 10 visits
Total Visits
10
Since 2025-12-22
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
129d
2026-06-02
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,271 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 15
Outlet purchase
2026-05-21 · Member activity · RM 104.25
App session
2026-05-09 · OPLUMO Outlet 15
Points credited
2026-04-27 · Member activity · RM 118.15
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 15
Outlet purchase
2026-04-03 · Member activity · RM 132.05
Points credited
2026-03-22 · OPLUMO Outlet 15
Outlet purchase
2026-03-10 · Member activity · RM 145.95