Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 07965
VM0007965Membermember7965@example.test · +601110007965 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted In
Points Balance
505
Current loyalty balance
Lifetime Spend
RM 632
Across 10 visits
Total Visits
10
Since 2026-03-04
Average Order Value
RM 57
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
57d
2026-08-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
505 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 10
Outlet purchase
2026-08-01 · Member activity · RM 42.75
App session
2026-07-20 · OPLUMO Outlet 10
Points credited
2026-07-08 · Member activity · RM 48.45
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 10
Outlet purchase
2026-06-14 · Member activity · RM 54.15
Points credited
2026-06-02 · OPLUMO Outlet 10
Outlet purchase
2026-05-21 · Member activity · RM 59.85