Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 07821
VM0007821Silvermember7821@example.test · +601110007821 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,119
Current loyalty balance
Lifetime Spend
RM 2,649
Across 22 visits
Total Visits
22
Since 2025-07-19
Average Order Value
RM 98
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,119 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 2
Outlet purchase
2026-07-20 · Member activity · RM 73.50
App session
2026-07-08 · OPLUMO Outlet 2
Points credited
2026-06-26 · Member activity · RM 83.30
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 2
Outlet purchase
2026-06-02 · Member activity · RM 93.10
Points credited
2026-05-21 · OPLUMO Outlet 2
Outlet purchase
2026-05-09 · Member activity · RM 102.90