Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 07768
VM0007768Goldmember7768@example.test · +601110007768 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,970
Current loyalty balance
Lifetime Spend
RM 3,713
Across 21 visits
Total Visits
21
Since 2025-08-03
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
72d
2026-07-29
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,970 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 17
Outlet purchase
2026-07-17 · Member activity · RM 128.25
App session
2026-07-05 · OPLUMO Outlet 17
Points credited
2026-06-23 · Member activity · RM 145.35
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 17
Outlet purchase
2026-05-30 · Member activity · RM 162.45
Points credited
2026-05-18 · OPLUMO Outlet 17
Outlet purchase
2026-05-06 · Member activity · RM 179.55