Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 07725
VM0007725Silvermember7725@example.test · +601110007725 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,986
Current loyalty balance
Lifetime Spend
RM 2,483
Across 15 visits
Total Visits
15
Since 2025-12-06
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,986 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 8
Outlet purchase
2026-08-03 · Member activity · RM 126.75
App session
2026-07-22 · OPLUMO Outlet 8
Points credited
2026-07-10 · Member activity · RM 143.65
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 8
Outlet purchase
2026-06-16 · Member activity · RM 160.55
Points credited
2026-06-04 · OPLUMO Outlet 8
Outlet purchase
2026-05-23 · Member activity · RM 177.45