Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00770
VM0000770Membermember770@example.test · +601110000770 · Preferred outlet: OPLUMO Outlet 6
LunchNew Joiner
Consent Status
Opted In
Points Balance
381
Current loyalty balance
Lifetime Spend
RM 477
Across 4 visits
Total Visits
4
Since 2026-04-21
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
117d
2026-06-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
381 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 6
Outlet purchase
2026-06-02 · Member activity · RM 90.75
App session
2026-05-21 · OPLUMO Outlet 6
Points credited
2026-05-09 · Member activity · RM 102.85
Win-back campaign delivered
2026-04-27 · OPLUMO Outlet 6
Outlet purchase
2026-04-15 · Member activity · RM 114.95
Points credited
2026-04-03 · OPLUMO Outlet 6
Outlet purchase
2026-03-22 · Member activity · RM 127.05