Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 07653
VM0007653Goldmember7653@example.test · +601110007653 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
4,648
Current loyalty balance
Lifetime Spend
RM 5,810
Across 38 visits
Total Visits
38
Since 2024-10-14
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
59d
2026-08-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,648 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 4
Outlet purchase
2026-07-30 · Member activity · RM 108.00
App session
2026-07-18 · OPLUMO Outlet 4
Points credited
2026-07-06 · Member activity · RM 122.40
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 4
Outlet purchase
2026-06-12 · Member activity · RM 136.80
Points credited
2026-05-31 · OPLUMO Outlet 4
Outlet purchase
2026-05-19 · Member activity · RM 151.20