Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07586
VM0007586Platinummember7586@example.test · +601110007586 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
6,248
Current loyalty balance
Lifetime Spend
RM 7,811
Across 37 visits
Total Visits
37
Since 2024-08-16
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
136d
2026-05-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,248 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 5
Outlet purchase
2026-05-14 · Member activity · RM 128.25
App session
2026-05-02 · OPLUMO Outlet 5
Points credited
2026-04-20 · Member activity · RM 145.35
Win-back campaign delivered
2026-04-08 · OPLUMO Outlet 5
Outlet purchase
2026-03-27 · Member activity · RM 162.45
Points credited
2026-03-15 · OPLUMO Outlet 5
Outlet purchase
2026-03-03 · Member activity · RM 179.55