Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 07563
VM0007563Membermember7563@example.test · +601110007563 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted Out
Points Balance
650
Current loyalty balance
Lifetime Spend
RM 813
Across 5 visits
Total Visits
5
Since 2026-02-22
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
157d
2026-05-05
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
650 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 16
Outlet purchase
2026-04-23 · Member activity · RM 126.75
App session
2026-04-11 · OPLUMO Outlet 16
Points credited
2026-03-30 · Member activity · RM 143.65
Win-back campaign delivered
2026-03-18 · OPLUMO Outlet 16
Outlet purchase
2026-03-06 · Member activity · RM 160.55
Points credited
2026-02-22 · OPLUMO Outlet 16
Outlet purchase
2026-02-10 · Member activity · RM 177.45