Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 07552
VM0007552Membermember7552@example.test · +601110007552 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted Out
Points Balance
454
Current loyalty balance
Lifetime Spend
RM 568
Across 12 visits
Total Visits
12
Since 2026-01-08
Average Order Value
RM 39
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
76d
2026-07-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
454 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 5
Outlet purchase
2026-07-13 · Member activity · RM 29.25
App session
2026-07-01 · OPLUMO Outlet 5
Points credited
2026-06-19 · Member activity · RM 33.15
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 5
Outlet purchase
2026-05-26 · Member activity · RM 37.05
Points credited
2026-05-14 · OPLUMO Outlet 5
Outlet purchase
2026-05-02 · Member activity · RM 40.95