Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07490
VM0007490Silvermember7490@example.test · +601110007490 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,230
Current loyalty balance
Lifetime Spend
RM 1,538
Across 11 visits
Total Visits
11
Since 2025-12-08
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
125d
2026-06-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,230 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 11
Outlet purchase
2026-05-25 · Member activity · RM 120.00
App session
2026-05-13 · OPLUMO Outlet 11
Points credited
2026-05-01 · Member activity · RM 136.00
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 11
Outlet purchase
2026-04-07 · Member activity · RM 152.00
Points credited
2026-03-26 · OPLUMO Outlet 11
Outlet purchase
2026-03-14 · Member activity · RM 168.00