Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 07467
VM0007467Membermember7467@example.test · +601110007467 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
323
Current loyalty balance
Lifetime Spend
RM 404
Across 5 visits
Total Visits
5
Since 2026-03-17
Average Order Value
RM 73
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
134d
2026-05-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
323 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 5
Outlet purchase
2026-05-16 · Member activity · RM 54.75
App session
2026-05-04 · OPLUMO Outlet 5
Points credited
2026-04-22 · Member activity · RM 62.05
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 5
Outlet purchase
2026-03-29 · Member activity · RM 69.35
Points credited
2026-03-17 · OPLUMO Outlet 5
Outlet purchase
2026-03-05 · Member activity · RM 76.65