Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07430
VM0007430Silvermember7430@example.test · +601110007430 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted Out
Points Balance
1,959
Current loyalty balance
Lifetime Spend
RM 2,449
Across 14 visits
Total Visits
14
Since 2025-11-15
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
94d
2026-07-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,959 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 2
Outlet purchase
2026-06-25 · Member activity · RM 108.00
App session
2026-06-13 · OPLUMO Outlet 2
Points credited
2026-06-01 · Member activity · RM 122.40
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 2
Outlet purchase
2026-05-08 · Member activity · RM 136.80
Points credited
2026-04-26 · OPLUMO Outlet 2
Outlet purchase
2026-04-14 · Member activity · RM 151.20