Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 07407
VM0007407Silvermember7407@example.test · +601110007407 · Preferred outlet: OPLUMO Outlet 13
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,372
Current loyalty balance
Lifetime Spend
RM 2,965
Across 39 visits
Total Visits
39
Since 2024-11-17
Average Order Value
RM 90
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
7d
2026-10-02
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,372 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-02 · OPLUMO Outlet 13
Outlet purchase
2026-09-20 · Member activity · RM 67.50
App session
2026-09-08 · OPLUMO Outlet 13
Points credited
2026-08-27 · Member activity · RM 76.50
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 13
Outlet purchase
2026-08-03 · Member activity · RM 85.50
Points credited
2026-07-22 · OPLUMO Outlet 13
Outlet purchase
2026-07-10 · Member activity · RM 94.50