Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00735
VM0000735Goldmember735@example.test · +601110000735 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,711
Current loyalty balance
Lifetime Spend
RM 3,389
Across 28 visits
Total Visits
28
Since 2025-05-13
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
28d
2026-09-11
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,711 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 5
Outlet purchase
2026-08-30 · Member activity · RM 120.00
App session
2026-08-18 · OPLUMO Outlet 5
Points credited
2026-08-06 · Member activity · RM 136.00
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 5
Outlet purchase
2026-07-13 · Member activity · RM 152.00
Points credited
2026-07-01 · OPLUMO Outlet 5
Outlet purchase
2026-06-19 · Member activity · RM 168.00