Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 07343
VM0007343Silvermember7343@example.test · +601110007343 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,200
Current loyalty balance
Lifetime Spend
RM 2,750
Across 20 visits
Total Visits
20
Since 2025-07-28
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
96d
2026-07-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,200 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-05 · OPLUMO Outlet 17
Outlet purchase
2026-06-23 · Member activity · RM 120.00
App session
2026-06-11 · OPLUMO Outlet 17
Points credited
2026-05-30 · Member activity · RM 136.00
Win-back campaign delivered
2026-05-18 · OPLUMO Outlet 17
Outlet purchase
2026-05-06 · Member activity · RM 152.00
Points credited
2026-04-24 · OPLUMO Outlet 17
Outlet purchase
2026-04-12 · Member activity · RM 168.00