Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S0
Sarah 07327
VM0007327Membermember7327@example.test · +601110007327 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
297
Current loyalty balance
Lifetime Spend
RM 372
Across 13 visits
Total Visits
13
Since 2025-12-10
Average Order Value
RM 32
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
297 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 1
Outlet purchase
2026-07-02 · Member activity · RM 24.00
App session
2026-06-20 · OPLUMO Outlet 1
Points credited
2026-06-08 · Member activity · RM 27.20
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 1
Outlet purchase
2026-05-15 · Member activity · RM 30.40
Points credited
2026-05-03 · OPLUMO Outlet 1
Outlet purchase
2026-04-21 · Member activity · RM 33.60