Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07322
VM0007322Platinummember7322@example.test · +601110007322 · Preferred outlet: OPLUMO Outlet 13
LunchNew Joiner
Consent Status
Opted In
Points Balance
7,088
Current loyalty balance
Lifetime Spend
RM 8,861
Across 45 visits
Total Visits
45
Since 2024-04-03
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
127d
2026-06-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
7,088 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 13
Outlet purchase
2026-05-23 · Member activity · RM 124.50
App session
2026-05-11 · OPLUMO Outlet 13
Points credited
2026-04-29 · Member activity · RM 141.10
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 13
Outlet purchase
2026-04-05 · Member activity · RM 157.70
Points credited
2026-03-24 · OPLUMO Outlet 13
Outlet purchase
2026-03-12 · Member activity · RM 174.30