Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 07307
VM0007307Goldmember7307@example.test · +601110007307 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
3,551
Current loyalty balance
Lifetime Spend
RM 4,439
Across 42 visits
Total Visits
42
Since 2024-06-28
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
95d
2026-07-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,551 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 15
Outlet purchase
2026-06-24 · Member activity · RM 75.75
App session
2026-06-12 · OPLUMO Outlet 15
Points credited
2026-05-31 · Member activity · RM 85.85
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 15
Outlet purchase
2026-05-07 · Member activity · RM 95.95
Points credited
2026-04-25 · OPLUMO Outlet 15
Outlet purchase
2026-04-13 · Member activity · RM 106.05