Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 07295
VM0007295Goldmember7295@example.test · +601110007295 · Preferred outlet: OPLUMO Outlet 3
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,798
Current loyalty balance
Lifetime Spend
RM 5,999
Across 30 visits
Total Visits
30
Since 2025-04-24
Average Order Value
RM 168
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
11d
2026-09-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,798 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-28 · OPLUMO Outlet 3
Outlet purchase
2026-09-16 · Member activity · RM 126.00
App session
2026-09-04 · OPLUMO Outlet 3
Points credited
2026-08-23 · Member activity · RM 142.80
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 3
Outlet purchase
2026-07-30 · Member activity · RM 159.60
Points credited
2026-07-18 · OPLUMO Outlet 3
Outlet purchase
2026-07-06 · Member activity · RM 176.40