Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 07283
VM0007283Silvermember7283@example.test · +601110007283 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted Out
Points Balance
1,552
Current loyalty balance
Lifetime Spend
RM 1,941
Across 14 visits
Total Visits
14
Since 2025-10-25
Average Order Value
RM 133
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
115d
2026-06-16
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,552 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 8
Outlet purchase
2026-06-04 · Member activity · RM 99.75
App session
2026-05-23 · OPLUMO Outlet 8
Points credited
2026-05-11 · Member activity · RM 113.05
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 8
Outlet purchase
2026-04-17 · Member activity · RM 126.35
Points credited
2026-04-05 · OPLUMO Outlet 8
Outlet purchase
2026-03-24 · Member activity · RM 139.65