Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07274
VM0007274Silvermember7274@example.test · +601110007274 · Preferred outlet: OPLUMO Outlet 16
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,085
Current loyalty balance
Lifetime Spend
RM 2,607
Across 18 visits
Total Visits
18
Since 2025-06-23
Average Order Value
RM 149
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
167d
2026-04-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,085 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 16
Outlet purchase
2026-04-13 · Member activity · RM 111.75
App session
2026-04-01 · OPLUMO Outlet 16
Points credited
2026-03-20 · Member activity · RM 126.65
Win-back campaign delivered
2026-03-08 · OPLUMO Outlet 16
Outlet purchase
2026-02-24 · Member activity · RM 141.55
Points credited
2026-02-12 · OPLUMO Outlet 16
Outlet purchase
2026-01-31 · Member activity · RM 156.45