Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 07245
VM0007245Silvermember7245@example.test · +601110007245 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,537
Current loyalty balance
Lifetime Spend
RM 1,921
Across 14 visits
Total Visits
14
Since 2025-11-12
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
97d
2026-07-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,537 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 4
Outlet purchase
2026-06-22 · Member activity · RM 134.25
App session
2026-06-10 · OPLUMO Outlet 4
Points credited
2026-05-29 · Member activity · RM 152.15
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 4
Outlet purchase
2026-05-05 · Member activity · RM 170.05
Points credited
2026-04-23 · OPLUMO Outlet 4
Outlet purchase
2026-04-11 · Member activity · RM 187.95