Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 07227
VM0007227Platinummember7227@example.test · +601110007227 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
6,200
Current loyalty balance
Lifetime Spend
RM 7,751
Across 38 visits
Total Visits
38
Since 2024-12-06
Average Order Value
RM 165
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
6d
2026-10-03
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
6,200 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-03 · OPLUMO Outlet 3
Outlet purchase
2026-09-21 · Member activity · RM 123.75
App session
2026-09-09 · OPLUMO Outlet 3
Points credited
2026-08-28 · Member activity · RM 140.25
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 3
Outlet purchase
2026-08-04 · Member activity · RM 156.75
Points credited
2026-07-23 · OPLUMO Outlet 3
Outlet purchase
2026-07-11 · Member activity · RM 173.25