Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00717
VM0000717Membermember717@example.test · +601110000717 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
697
Current loyalty balance
Lifetime Spend
RM 872
Across 9 visits
Total Visits
9
Since 2026-03-17
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
62d
2026-08-08
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
697 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 4
Outlet purchase
2026-07-27 · Member activity · RM 85.50
App session
2026-07-15 · OPLUMO Outlet 4
Points credited
2026-07-03 · Member activity · RM 96.90
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 4
Outlet purchase
2026-06-09 · Member activity · RM 108.30
Points credited
2026-05-28 · OPLUMO Outlet 4
Outlet purchase
2026-05-16 · Member activity · RM 119.70