Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07142
VM0007142Goldmember7142@example.test · +601110007142 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted In
Points Balance
3,116
Current loyalty balance
Lifetime Spend
RM 3,896
Across 21 visits
Total Visits
21
Since 2025-08-08
Average Order Value
RM 152
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
67d
2026-08-03
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,116 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 3
Outlet purchase
2026-07-22 · Member activity · RM 114.00
App session
2026-07-10 · OPLUMO Outlet 3
Points credited
2026-06-28 · Member activity · RM 129.20
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 3
Outlet purchase
2026-06-04 · Member activity · RM 144.40
Points credited
2026-05-23 · OPLUMO Outlet 3
Outlet purchase
2026-05-11 · Member activity · RM 159.60