Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 07130
VM0007130Silvermember7130@example.test · +601110007130 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,859
Current loyalty balance
Lifetime Spend
RM 2,325
Across 24 visits
Total Visits
24
Since 2025-03-13
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
161d
2026-05-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,859 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 8
Outlet purchase
2026-04-19 · Member activity · RM 88.50
App session
2026-04-07 · OPLUMO Outlet 8
Points credited
2026-03-26 · Member activity · RM 100.30
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 8
Outlet purchase
2026-03-02 · Member activity · RM 112.10
Points credited
2026-02-18 · OPLUMO Outlet 8
Outlet purchase
2026-02-06 · Member activity · RM 123.90