Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 07115
VM0007115Membermember7115@example.test · +601110007115 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted Out
Points Balance
72
Current loyalty balance
Lifetime Spend
RM 91
Across 1 visits
Total Visits
1
Since 2026-07-04
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
79d
2026-07-22
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
72 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 10
Outlet purchase
2026-07-10 · Member activity · RM 87.75
App session
2026-06-28 · OPLUMO Outlet 10
Points credited
2026-06-16 · Member activity · RM 99.45
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 10
Outlet purchase
2026-05-23 · Member activity · RM 111.15
Points credited
2026-05-11 · OPLUMO Outlet 10
Outlet purchase
2026-04-29 · Member activity · RM 122.85