Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 07059
VM0007059Membermember7059@example.test · +601110007059 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted Out
Points Balance
378
Current loyalty balance
Lifetime Spend
RM 474
Across 13 visits
Total Visits
13
Since 2025-10-18
Average Order Value
RM 31
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
140d
2026-05-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
378 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 5
Outlet purchase
2026-05-10 · Member activity · RM 23.25
App session
2026-04-28 · OPLUMO Outlet 5
Points credited
2026-04-16 · Member activity · RM 26.35
Win-back campaign delivered
2026-04-04 · OPLUMO Outlet 5
Outlet purchase
2026-03-23 · Member activity · RM 29.45
Points credited
2026-03-11 · OPLUMO Outlet 5
Outlet purchase
2026-02-27 · Member activity · RM 32.55