Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 07043
VM0007043Silvermember7043@example.test · +601110007043 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
1,203
Current loyalty balance
Lifetime Spend
RM 1,504
Across 23 visits
Total Visits
23
Since 2025-04-19
Average Order Value
RM 77
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
142d
2026-05-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,203 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 6
Outlet purchase
2026-05-08 · Member activity · RM 57.75
App session
2026-04-26 · OPLUMO Outlet 6
Points credited
2026-04-14 · Member activity · RM 65.45
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 6
Outlet purchase
2026-03-21 · Member activity · RM 73.15
Points credited
2026-03-09 · OPLUMO Outlet 6
Outlet purchase
2026-02-25 · Member activity · RM 80.85