Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06974
VM0006974Silvermember6974@example.test · +601110006974 · Preferred outlet: OPLUMO Outlet 5
App UserFamily
Consent Status
Opted In
Points Balance
2,190
Current loyalty balance
Lifetime Spend
RM 2,738
Across 28 visits
Total Visits
28
Since 2025-03-02
Average Order Value
RM 91
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,190 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 5
Outlet purchase
2026-06-19 · Member activity · RM 68.25
App session
2026-06-07 · OPLUMO Outlet 5
Points credited
2026-05-26 · Member activity · RM 77.35
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 5
Outlet purchase
2026-05-02 · Member activity · RM 86.45
Points credited
2026-04-20 · OPLUMO Outlet 5
Outlet purchase
2026-04-08 · Member activity · RM 95.55