Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S0
Siti 06973
VM0006973Platinummember6973@example.test · +601110006973 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
4,889
Current loyalty balance
Lifetime Spend
RM 6,112
Across 38 visits
Total Visits
38
Since 2024-07-23
Average Order Value
RM 175
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
142d
2026-05-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,889 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 4
Outlet purchase
2026-05-08 · Member activity · RM 131.25
App session
2026-04-26 · OPLUMO Outlet 4
Points credited
2026-04-14 · Member activity · RM 148.75
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 4
Outlet purchase
2026-03-21 · Member activity · RM 166.25
Points credited
2026-03-09 · OPLUMO Outlet 4
Outlet purchase
2026-02-25 · Member activity · RM 183.75