Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00693
VM0000693Goldmember693@example.test · +601110000693 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,696
Current loyalty balance
Lifetime Spend
RM 3,370
Across 37 visits
Total Visits
37
Since 2024-10-06
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
85d
2026-07-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,696 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 14
Outlet purchase
2026-07-04 · Member activity · RM 62.25
App session
2026-06-22 · OPLUMO Outlet 14
Points credited
2026-06-10 · Member activity · RM 70.55
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 14
Outlet purchase
2026-05-17 · Member activity · RM 78.85
Points credited
2026-05-05 · OPLUMO Outlet 14
Outlet purchase
2026-04-23 · Member activity · RM 87.15