Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 06851
VM0006851Silvermember6851@example.test · +601110006851 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
989
Current loyalty balance
Lifetime Spend
RM 1,236
Across 11 visits
Total Visits
11
Since 2025-11-02
Average Order Value
RM 100
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
161d
2026-05-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
989 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 1
Outlet purchase
2026-04-19 · Member activity · RM 75.00
App session
2026-04-07 · OPLUMO Outlet 1
Points credited
2026-03-26 · Member activity · RM 85.00
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 1
Outlet purchase
2026-03-02 · Member activity · RM 95.00
Points credited
2026-02-18 · OPLUMO Outlet 1
Outlet purchase
2026-02-06 · Member activity · RM 105.00