Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06842
VM0006842Goldmember6842@example.test · +601110006842 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,506
Current loyalty balance
Lifetime Spend
RM 4,383
Across 32 visits
Total Visits
32
Since 2025-02-07
Average Order Value
RM 124
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,506 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 9
Outlet purchase
2026-08-07 · Member activity · RM 93.00
App session
2026-07-26 · OPLUMO Outlet 9
Points credited
2026-07-14 · Member activity · RM 105.40
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 9
Outlet purchase
2026-06-20 · Member activity · RM 117.80
Points credited
2026-06-08 · OPLUMO Outlet 9
Outlet purchase
2026-05-27 · Member activity · RM 130.20