Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00681
VM0000681Silvermember681@example.test · +601110000681 · Preferred outlet: OPLUMO Outlet 2
FamilyDelivery
Consent Status
Opted In
Points Balance
1,953
Current loyalty balance
Lifetime Spend
RM 2,442
Across 14 visits
Total Visits
14
Since 2025-11-30
Average Order Value
RM 155
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
79d
2026-07-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,953 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 2
Outlet purchase
2026-07-10 · Member activity · RM 116.25
App session
2026-06-28 · OPLUMO Outlet 2
Points credited
2026-06-16 · Member activity · RM 131.75
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 2
Outlet purchase
2026-05-23 · Member activity · RM 147.25
Points credited
2026-05-11 · OPLUMO Outlet 2
Outlet purchase
2026-04-29 · Member activity · RM 162.75