Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 06803
VM0006803Membermember6803@example.test · +601110006803 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
567
Current loyalty balance
Lifetime Spend
RM 710
Across 12 visits
Total Visits
12
Since 2025-11-27
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
118d
2026-06-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
567 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 4
Outlet purchase
2026-06-01 · Member activity · RM 36.75
App session
2026-05-20 · OPLUMO Outlet 4
Points credited
2026-05-08 · Member activity · RM 41.65
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 4
Outlet purchase
2026-04-14 · Member activity · RM 46.55
Points credited
2026-04-02 · OPLUMO Outlet 4
Outlet purchase
2026-03-21 · Member activity · RM 51.45