Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06794
VM0006794Goldmember6794@example.test · +601110006794 · Preferred outlet: OPLUMO Outlet 12
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,478
Current loyalty balance
Lifetime Spend
RM 4,348
Across 31 visits
Total Visits
31
Since 2025-02-15
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
61d
2026-08-09
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,478 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 12
Outlet purchase
2026-07-28 · Member activity · RM 89.25
App session
2026-07-16 · OPLUMO Outlet 12
Points credited
2026-07-04 · Member activity · RM 101.15
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 12
Outlet purchase
2026-06-10 · Member activity · RM 113.05
Points credited
2026-05-29 · OPLUMO Outlet 12
Outlet purchase
2026-05-17 · Member activity · RM 124.95