Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 06791
VM0006791Silvermember6791@example.test · +601110006791 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,846
Current loyalty balance
Lifetime Spend
RM 2,308
Across 26 visits
Total Visits
26
Since 2025-02-27
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
139d
2026-05-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,846 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 9
Outlet purchase
2026-05-11 · Member activity · RM 62.25
App session
2026-04-29 · OPLUMO Outlet 9
Points credited
2026-04-17 · Member activity · RM 70.55
Win-back campaign delivered
2026-04-05 · OPLUMO Outlet 9
Outlet purchase
2026-03-24 · Member activity · RM 78.85
Points credited
2026-03-12 · OPLUMO Outlet 9
Outlet purchase
2026-02-28 · Member activity · RM 87.15