Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 06784
VM0006784Silvermember6784@example.test · +601110006784 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
2,378
Current loyalty balance
Lifetime Spend
RM 2,974
Across 23 visits
Total Visits
23
Since 2025-05-24
Average Order Value
RM 149
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
107d
2026-06-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,378 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 2
Outlet purchase
2026-06-12 · Member activity · RM 111.75
App session
2026-05-31 · OPLUMO Outlet 2
Points credited
2026-05-19 · Member activity · RM 126.65
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 2
Outlet purchase
2026-04-25 · Member activity · RM 141.55
Points credited
2026-04-13 · OPLUMO Outlet 2
Outlet purchase
2026-04-01 · Member activity · RM 156.45