Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06722
VM0006722Silvermember6722@example.test · +601110006722 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,086
Current loyalty balance
Lifetime Spend
RM 2,608
Across 34 visits
Total Visits
34
Since 2024-09-25
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
150d
2026-05-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,086 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 8
Outlet purchase
2026-04-30 · Member activity · RM 58.50
App session
2026-04-18 · OPLUMO Outlet 8
Points credited
2026-04-06 · Member activity · RM 66.30
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 8
Outlet purchase
2026-03-13 · Member activity · RM 74.10
Points credited
2026-03-01 · OPLUMO Outlet 8
Outlet purchase
2026-02-17 · Member activity · RM 81.90