Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 06603
VM0006603Goldmember6603@example.test · +601110006603 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
4,226
Current loyalty balance
Lifetime Spend
RM 5,283
Across 44 visits
Total Visits
44
Since 2024-03-03
Average Order Value
RM 126
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
176d
2026-04-16
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,226 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-16 · OPLUMO Outlet 8
Outlet purchase
2026-04-04 · Member activity · RM 94.50
App session
2026-03-23 · OPLUMO Outlet 8
Points credited
2026-03-11 · Member activity · RM 107.10
Win-back campaign delivered
2026-02-27 · OPLUMO Outlet 8
Outlet purchase
2026-02-15 · Member activity · RM 119.70
Points credited
2026-02-03 · OPLUMO Outlet 8
Outlet purchase
2026-01-22 · Member activity · RM 132.30