Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06554
VM0006554Goldmember6554@example.test · +601110006554 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,060
Current loyalty balance
Lifetime Spend
RM 3,826
Across 31 visits
Total Visits
31
Since 2025-01-27
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
80d
2026-07-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,060 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 10
Outlet purchase
2026-07-09 · Member activity · RM 109.50
App session
2026-06-27 · OPLUMO Outlet 10
Points credited
2026-06-15 · Member activity · RM 124.10
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 10
Outlet purchase
2026-05-22 · Member activity · RM 138.70
Points credited
2026-05-10 · OPLUMO Outlet 10
Outlet purchase
2026-04-28 · Member activity · RM 153.30