Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06530
VM0006530Goldmember6530@example.test · +601110006530 · Preferred outlet: OPLUMO Outlet 3
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,589
Current loyalty balance
Lifetime Spend
RM 3,237
Across 18 visits
Total Visits
18
Since 2025-06-22
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
168d
2026-04-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,589 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 3
Outlet purchase
2026-04-12 · Member activity · RM 134.25
App session
2026-03-31 · OPLUMO Outlet 3
Points credited
2026-03-19 · Member activity · RM 152.15
Win-back campaign delivered
2026-03-07 · OPLUMO Outlet 3
Outlet purchase
2026-02-23 · Member activity · RM 170.05
Points credited
2026-02-11 · OPLUMO Outlet 3
Outlet purchase
2026-01-30 · Member activity · RM 187.95