Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 06498
VM0006498Silvermember6498@example.test · +601110006498 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,174
Current loyalty balance
Lifetime Spend
RM 1,468
Across 28 visits
Total Visits
28
Since 2025-04-02
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,174 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 5
Outlet purchase
2026-07-20 · Member activity · RM 48.00
App session
2026-07-08 · OPLUMO Outlet 5
Points credited
2026-06-26 · Member activity · RM 54.40
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 5
Outlet purchase
2026-06-02 · Member activity · RM 60.80
Points credited
2026-05-21 · OPLUMO Outlet 5
Outlet purchase
2026-05-09 · Member activity · RM 67.20