Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 00642
VM0000642Silvermember642@example.test · +601110000642 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,135
Current loyalty balance
Lifetime Spend
RM 1,419
Across 27 visits
Total Visits
27
Since 2025-04-04
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,135 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 14
Outlet purchase
2026-07-04 · Member activity · RM 42.00
App session
2026-06-22 · OPLUMO Outlet 14
Points credited
2026-06-10 · Member activity · RM 47.60
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 14
Outlet purchase
2026-05-17 · Member activity · RM 53.20
Points credited
2026-05-05 · OPLUMO Outlet 14
Outlet purchase
2026-04-23 · Member activity · RM 58.80