Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06410
VM0006410Silvermember6410@example.test · +601110006410 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,444
Current loyalty balance
Lifetime Spend
RM 1,805
Across 16 visits
Total Visits
16
Since 2025-08-26
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
139d
2026-05-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,444 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 2
Outlet purchase
2026-05-11 · Member activity · RM 75.75
App session
2026-04-29 · OPLUMO Outlet 2
Points credited
2026-04-17 · Member activity · RM 85.85
Win-back campaign delivered
2026-04-05 · OPLUMO Outlet 2
Outlet purchase
2026-03-24 · Member activity · RM 95.95
Points credited
2026-03-12 · OPLUMO Outlet 2
Outlet purchase
2026-02-28 · Member activity · RM 106.05