Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 06405
VM0006405Membermember6405@example.test · +601110006405 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
689
Current loyalty balance
Lifetime Spend
RM 862
Across 7 visits
Total Visits
7
Since 2026-03-30
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
689 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 14
Outlet purchase
2026-07-04 · Member activity · RM 87.75
App session
2026-06-22 · OPLUMO Outlet 14
Points credited
2026-06-10 · Member activity · RM 99.45
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 14
Outlet purchase
2026-05-17 · Member activity · RM 111.15
Points credited
2026-05-05 · OPLUMO Outlet 14
Outlet purchase
2026-04-23 · Member activity · RM 122.85