Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00064
VM0000064Silvermember64@example.test · +601110000064 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
1,492
Current loyalty balance
Lifetime Spend
RM 1,866
Across 13 visits
Total Visits
13
Since 2026-01-11
Average Order Value
RM 178
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,492 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 14
Outlet purchase
2026-08-03 · Member activity · RM 133.50
App session
2026-07-22 · OPLUMO Outlet 14
Points credited
2026-07-10 · Member activity · RM 151.30
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 14
Outlet purchase
2026-06-16 · Member activity · RM 169.10
Points credited
2026-06-04 · OPLUMO Outlet 14
Outlet purchase
2026-05-23 · Member activity · RM 186.90