Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06362
VM0006362Silvermember6362@example.test · +601110006362 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,224
Current loyalty balance
Lifetime Spend
RM 2,781
Across 14 visits
Total Visits
14
Since 2025-10-19
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
121d
2026-06-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,224 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 5
Outlet purchase
2026-05-29 · Member activity · RM 119.25
App session
2026-05-17 · OPLUMO Outlet 5
Points credited
2026-05-05 · Member activity · RM 135.15
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 5
Outlet purchase
2026-04-11 · Member activity · RM 151.05
Points credited
2026-03-30 · OPLUMO Outlet 5
Outlet purchase
2026-03-18 · Member activity · RM 166.95